July 2006

RANT: "The List"

OK, so I know ‘The List” is supposed to be the end-all solution for making money on the Internet, but I’m getting really tired of being added to “The List” just because I happen to sign up for an e-course, a free report, a teleclass, etc. — and then being put on the receiving end of a steady flow (sometimes DAILY!) of emails trying to sell me this, that, and the other thing — all of which the email author claims will make me beaucoup bucks (not to mention the fact they’ll also line her/his pockets).

INTERNET MARKETERS PLEASE PAY HEED. I requested the original item because I thought it might benefit me in my business. I did NOT ask for your unending barrage of other offers — oftentimes for products that are not even remotely similar to the original one.

Just in case you’re wondering — I’m not stupid. I realize by requesting the ‘freebie,’ I’m setting myself up. But please … could you maybe not bombard me?

Technically, although these emails are not considered SPAM because I ‘opted in,’ the incessant sales pitches sure leave the same taste in my mouth.

Yes, I know I can ‘unsubscribe’ at any time, but I guess I keep hoping you’ll send me something that I might actually find useful. If only your offers didn’t come at such a fast and furious pace …

RANT: "Hot Selling" Products

I’ve been online for several years (since 1998), so I’m on several mailing lists. As such, I regularly get notices of “hot selling” and “can’t live without” and “you’re definitely going to make money with this one!” products.

The thing I question — and I can’t help but wonder if others do the same — is when the writer says something like, “Wow! My new product (ebook/course/software) is flying out the door! I’ve already sold X (large number — usually in the hundreds) copies.”

It’s hard for me to believe they’ve really sold that many copies. I can’t help but think it’s more of a marketing ploy so readers will feel like they’re ‘missing out’ if they don’t buy this “hot selling” item.

If I’m right about this, I can’t help but ask … where’s the integrity?

Agree? Disagree?